Wowwee FlyTech Technology Turns DreamWorks Animation's Bee Movie Star Barry B. Benson Into World's First Radio-Controlled Flying Bee

HONG KONG · September 27, 2007 /PRNewswire/ — Wowwee Ltd., in a licensing partnership with DreamWorks Animation Consumer Products, today announced the creation of Flytech™ Barry B. Benson™, the world's first radio-controlled flying bee. Flytech Barry B. Benson is the official flying bee toy, based on the character from Dreamworks Animation's Bee Movie™, starring Jerry Seinfeld. Wowwee Ltd. is the maker of the hugely successful Robosapien™ robot and the company that revolutionized indoor flight with their line of FlyTech™ aeronautical products.

Bee Movie debuts in theaters November 2, but fans can get in on the buzz beforehand! FlyTech Barry B. Benson's unique flying action and dual-wing design allows users to control his speed, direction and height using a digital remote. Available at Radio Shack and Toys 'R Us stores nationwide this October, FlyTech Barry B. Benson is no ordinary RC flyer — he flutters, soars, dives and glides, reaching speeds close to 18 miles per hour! With a design that imitates the flapping-wing flight of birds and insects, FlyTech Barry features an ultra-light, easy-to-fly design and a crash-resistant structure that can be maneuvered in tight spaces.

The FlyTech Barry B. Benson requires six AA batteries (not included) and comes with a pair of spare wings, spare propeller, detachable antenna, remote controller and tail ribbon. The FlyTech Barry B. Benson is suitable for ages 8 and up and will be available nationwide this fall for an approximate retail price of $49.99. Wowwee will be unveiling FlyTech Barry B. Benson along with their fall product lineup at DigitalLife 2007, booth #1015.

About Wowwee

Wowwee Ltd. is a privately-owned, Hong Kong based company with a worldwide sales and distribution network. The Company is the recognized leader in the manufacturing of innovative hi-tech consumer robotic and entertainment products. For more information and to see the latest Wowwee products please visit www.wowwee.com.

Bee Movie TM & © 2007 DreamWorks Animation L.L.C.

Contact Information

Mike Rush
360 Public Relations
617-585-5792
mrush@360publicrelations.com

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