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NIKON TO BEGIN SHIPPING THE NEW COOLPIX S60

Advanced Compact Camera Features Sophisticated Design, Fun Features and an Intuitive Touch-Screen Control

Melville, NY - Sept 9 /PRNewswire/

Core Facts

  • This week, Nikon will begin shipping the all-new and ultra-stylish COOLPIX S60.
  • Representing the cutting edge of elegant design and intuitive operation, this stylish compact camera introduces an entirely new, amazingly innovative, 3.5-inch TOUCH-SCREEN LCD and a new graphic user interface that places shooting and playback controls at the user's fingertips.
  • To celebrate the introduction of the COOLPIX S60, Nikon showcased the camera during MTV's Video Music Awards. A Nikon roving reporter was armed with the COOLPIX S60 to take pictures of celebrities and musicians at the event and share them at coolpix.mtv.com.
  • Attendees at the after party were encouraged to "touch people with a smile" by stopping at The Nikon S60 Smile Zone on the yellow carpet. Every photo snapped at this location generated a donation to Habitat for Humanity, a non-profit organization dedicated to providing housing for people in need.

Additional COOLPIX S60 features:

  • 10 megapixels, a 5x Zoom-NIKKOR lens, Nikon's hallmark imaging processing concept, EXPEED™ and Optical VR Image Stabilization technology for steady shots
  • Scene Auto Selector mode, which creates a carefree shooting experience by automatically selecting the scene mode appropriate to certain shooting situations such as Portraits, Landscapes and Macro photography
  • A Portrait One-Touch Zoom function, which commands the camera to automatically zoom in and capture a subject with the right amount of framing and focus
  • A customizable HOME screen, with three stylish screen options that feature large icons that make fingertip selecting of camera modes simple and accurate
  • The ability to use a fingertip to scroll through images and zoom in on pictures by simply touching the screen
  • Auto Image Rotation, which automatically rotates the images for optimal viewing depending on the horizontal or vertical position of the camera
  • Draw Function, with an equipped stylus or with your finger, which allows users to write memos or add drawings on their images right on the LCD
  • Paint Function, which allows fun frames and stamps to be added to images
  • HDMI connectivity, allowing for high-quality playback of images and slide shows on an HDTV for the ultimate photo sharing experience
  • Nikon's compact wave-surface design, available in a choice of Crimson Red, Espresso Black, Arctic White, Burgundy, Champagne Pink, and Platinum Bronze.

Pricing Information:

  • The COOLPIX S60 will be available at an MSRP of $349.95. For more information about the S60 and other COOLPIX cameras, please visit www.nikonusa.com.

About Nikon Inc

Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. Nikon Corporation, the parent company of Nikon Inc., recently celebrated its 75th anniversary of NIKKOR optics and the 60th anniversary of Nikon cameras. For more information, dial (800) NIKON-US or visit www.nikonusa.com, which links all levels of photographers to the Web's most comprehensive photo learning and sharing communities.