This page has been optimized for print.

ALL-NEW 2010 KIA SOUL URBAN PASSENGER VEHICLE HEATS THINGS UP IN MIAMI

  • Kia Motors' new five-passenger vehicle offers consumers a new way to roll
  • Soul offers impressive personalization options, safety features and fuel economy

MIAMI, March 10, 2009 /PRNewswire/ — Kia Motors America (KMA) today rolls out its all-new 2010 Kia Soul urban passenger vehicle onto the streets of Miami and currently is on sale at dealerships across the United States.

Available in Soul, Soul+, Soul! (exclaim) and Soul sport, pricing for the versatile five door begins at $13,3001 for the base model, while Soul+ starts at $14,950 and tops out at $17,100 with all options. Soul! begins at $16,950 and peaks at $17,900 with all available options, and Soul sport starts at $16,950 and tops out at $18,600 with all options included.

Built on an all-new front-wheel drive platform, Soul features a high roofline and wide, distinctive stance. With a wheelbase of 100.4 inches, length of 161.6 inches, width of 70.3 inches and height of 63.4 inches, the five-passenger Soul offers a comfortably roomy interior.

Soul base features include a chrome-accented grille, clear lens auto-off headlamps, solar glass, black door handles and side mirrors, body-colored front and rear fascias with black inserts, black bodyside molding, rear wiper/washer, variable intermittent windshield wipers and 15-inch steel wheels with P195/65R15 tires.

Soul+ offers keyless remote entry, privacy glass on all rear windows, body-color door handles and dual body-color power side mirrors,16-inch alloy wheels and P205/55R16 tires.

Soul! adds a power sunroof, fog lamps and 18-inch alloy wheels with P225/45R18 tires. The Soul sport adds to the Soul+'s features with side sills, a rear spoiler and unique front and rear fascias, wholly personifying the sporty, urban look Soul embodies.

1 Starting MSRPs exclude freight, title, taxes, license, options and dealer charges. Actual prices set by dealer.

Inside the cabin passengers will find comfort in the roomy 40.2/39.6 inches of headroom (front/rear), 55.2/55.1 inches of shoulder room, 42.1/39.0 inches of legroom and a passenger volume of 102.3 cubic feet, more spacious than the 2009 Scion xB, Suzuki SX4 and Nissan Cube.

An uncluttered dashboard with a three-dial instrument cluster, LCD illumination and floating center stack design is the key visual feature. An AM/FM/CD/MP3 audio system outfitted with SIRIUS Satellite Radio capabilities and three months complimentary service1 is standard as well as USB and auxiliary input jacks that offer full iPod® and MP3 controllability when used with the optional iPod accessory cable.

Other standard interior features include: air conditioning, a tilt steering column, power door locks and windows, an external temperature display, a dual-level glove box, 12-volt power outlet, rear window defroster and a dome light with delay out. Soul is stylishly appointed with black cloth seats and a versatile 60/40 split-folding rear seat.

Soul+ includes cruise control, Bluetooth® hands-free connectivity, dual 12-volt power outlets and tweeter speakers. Also standard on Soul+ are dual visor vanity mirrors with covers and map lights and black cloth seats adorned with "Soul" logo inserts.

Soul! features a leather-wrapped steering wheel and shift knob and unique sand-black cloth interior trim with houndstooth inserts. For Soul! and Soul sport (optional for Soul+), a standard Audio Upgrade Package enhances the sound and mood with a center speaker, subwoofer, 315-watt external amplifier and adjustable front speaker lights.

Additionally, Soul sport offers a sport-tuned suspension, metal pedals, a bold red-black interior trim with unique red-trimmed cloth seats and metal-finish interior accents.

Soul is available with two engines — a 1.6-liter, four-cylinder mated to a five-speed manual transmission (base only) and a 2.0-liter four-cylinder engine is available with either the five-speed manual or a four-speed automatic transmission (Soul+, Soul! and Soul sport). The former produces 122 horsepower and 115 pound-feet of torque while the latter produces 142 horsepower with 137 pound-feet of torque. Fuel economy for the 1.6-liter manual is 26/31 mpg (city/highway) while the 2.0-liter offers a fuel-sipping 24/30 mpg for both the automatic and manual transmissions2 , besting the Scion xB.

Soul also offers a high level of standard safety equipment, including front seat active headrests, dual front advanced airbags, front seat-mounted and full-length side curtain airbags. An Antilock Brake System (ABS), Electronic Stability Control (ESC), Traction Control System (TCS), Electronic Brake Distribution (EBD), Brake Assist System (BAS) and a Tire Pressure Monitoring System (TPMS) are included as well as front and rear crumple zones, side-impact door beams, impact-absorbing steering column and Lower Anchors and Tethers for Children (LATCH) system.

1 Customers must renew SIRIUS subscription after trial period if they wish to retain service.
2 Based on manufacturer's fuel economy estimates. Actual mileage may vary.