Frost & Sullivan: Mobile Solutions and Services Positively Impact the Small Business Sector

Frost & Sullivan white paper identifies how mobile and wireless solutions can help small businesses grow and succeed

MOUNTAIN VIEW, Calif. — Feb. 23, 2012 /PRNewswire/ — Small business success is essential to overall U.S. economic success. Financial accomplishment in the small business sector requires the ability to control expense, maximize productivity and revenues, as well as keep customers happy. Mobile technology can help accomplish every one of these objectives.

Frost & Sullivan recently published a white paper, Mobile Solutions for Today’s Small Business: The Need for Affordable, Easy-to-Use Products and Support, which examines how mobile technology can help small business owners become more competitive, profitable and productive.

Although small businesses can have a major positive impact on the U.S. economy, they face a unique set of challenges when it comes to adopting new technology. These establishments must deal with a constrained level of funds, the absence of internal IT expertise, and the lack of solutions tailored to meet their individual communication needs.

Savvy mobile technology providers are building solution portfolios to accommodate smaller company needs. Selected mobile products and services such as smartphones, tablets, mobile applications, network connectivity solutions and more personalized service support, are positioned to help business success. Deploying the right mobile solutions can help reduce paperwork, decrease overall labor expenses, and increase end-customer satisfaction.

"Mobile technology should be viewed by smaller businesses as the solution, not as a struggle,” said Frost & Sullivan Senior Industry Analyst Jeanine Sterling. "Properly implemented, mobile offerings are saving money, are increasing productivity and revenues, and are making customers happy."

This paper analyzes mobile solutions that provide real benefits for today’s small businesses and discusses the critical steps and criteria in selecting the correct mobility partner when it comes to mobile enterprise applications. Frost & Sullivan identified Sprint as an excellent example of an end-to-end mobile solution provider for the small business sector. The carrier has recognized and vetted top-tier mobility partners and has assembled a “Biz 360” portfolio of network connectivity options, devices, applications and support that are tailor-made to address small business needs.

“In addition to creating a compelling portfolio of solutions and services, Sprint is very conscious of how frugal today’s small business must be,” adds Sterling. “Their Biz 360 group offers hosted solutions that are billed on a per-user per-month basis and they work with their partners to offer hardware discounts and other deals to keep the products affordable.”

Please click here, if you are interested in receiving a copy of the Mobile Solutions for Today’s Small Business: The Need for Affordable, Easy-to-Use Products and Support white paper.

About Frost & Sullivan
Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation and leadership. The company's Growth Partnership Service provides the CEO and the CEO's Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages 50 years of experience in partnering with Global 1000 companies, emerging businesses and the investment community from more than 40 offices on six continents. To join our Growth Partnership, please visit http://www.frost.com.

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