CHARMIN'S GIFT THAT KEEPS ON GIVING!

ACTRESS MOLLY SHANNON KICKS OFF THE RETURN OF THE CHARMIN RESTROOMS TO TIMES SQUARE
THIS HOLIDAY SEASON

NEW YORK · November 19, 2007 /PRNewswire/ — Today tourists and New Yorkers can rediscover the luxury of free, fully-staffed public restrooms in New York City as the CharminŽ Restrooms make its triumphant return to Times Square. Actress and NYC mom, Molly Shannon will inaugurate the stalls with the ceremonial "first flush" and ribbon cutting.

More than 420,000 people from 100 countries and all 50 states visited the Restrooms during the 2006 holiday season. The 2007 facilities will once again feature 20 plush restrooms, offering the convenience of easily accessible, family-friendly facilities at the crossroads of the world. Attendants are on staff to service each stall after every use, and families will be entertained by the fun, interactive activities.

This year's facilities include some new and exciting additions as Charmin trumpets its newly-designed bath tissue lineup, including Ultra Soft and Ultra Strong. Not only will visitors be able to choose the Charmin that's right for them, but the Restrooms will also feature the specially designed Kohler sinks and low-flush toilets.

"The potty dance is no laughing matter when it comes to your children," said Shannon, who's familiar with the struggle of hunting for clean, public restrooms with her two kids. The Charmin Restrooms provide families with a clean, accessible option during their trips to the city for the Macy's Day Parade, shopping on "Black Friday," enjoying Broadway shows, or participating in the New Year's Eve celebration.

"With such an overwhelming response from last year's installment, we couldn't wait to bring back the Charmin Restrooms to offer visitors the chance to rediscover Charmin and its two new offerings," said Dennis Legault, Brand Manager for Charmin. "We know how difficult it can be to find a public restroom in New York City, so this is Charmin's gift to New Yorkers and tourists this holiday season."

The Charmin Restrooms are once again located at 1540 Broadway in Times Square between West 45th and West 46th Street and are open to the public from 10:00 am to 11:00 pm seven days a week. The Restrooms will be open all day on Thanksgiving and until 6pm on Christmas Eve and 3pm on New Year's Eve. The Restrooms will be closed Christmas day.

About Charmin

Charmin has been America's most popular bath tissue for more than 25 years. In the U.S., P&G offers Charmin Ultra Soft and Charmin Ultra Strong – super premium two-ply tissues; Charmin Basic – a one-ply tissue; Charmin Plus with lotion with aloe; and Charmin Freshmates – adult flushable moist wipes. P&G also sells Charmin in Puerto Rico, Canada, and Mexico. For more information on Charmin, visit http://www.charmin.com/.

About Procter & Gamble [NYSE:PG]

Three billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, WhisperŽ, Pantene®, Mach3®, Bounty®, Dawn®, Pringles®, Folgers®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Actonel®, Duracell®, Olay®, Head & Shoulders®, Wella®, Gillette®, and Braun®. The P&G community consists of over 135,000 employees working in over 80 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

Contact Information

Lauren Naru
Manning Selvage & Lee
212-468-3040
Lauren.Naru@mslpr.com
Dewayne Guy
Procter & Gamble
513-634-3587
guy.d@pg.com

Related Links

Video

Windows Media 56/150k 300k Real Player 56/150k 300k

Social Media

MultiVu logo