THINKING OUTSIDE OF THE CLOSET

Revolutionary New Hand-Held Vacuum Unites Functionality and Fashion

Story Summary:

There have been technological advances in household products over the years yet little headway has been made in terms of appearance. One consumer product manufacturer however is thinking outside of the closet - literally. KONE, a new hand-held vacuum from Dirt Devil, is so stylish it can double as a home accessory.

Partnering with world-renowned designer Karim Rashid, Dirt Devil set out to meet the needs of consumers by creating something contemporary, practical and stylish. Reminiscent of a minimalist sculpture, KONE comes in several fashion-forward colors, including purple, gun metal, light pink, champagne and blue steel. A version is also available in star white that features an illuminated base. The light casts a soft glow that adds an inviting radiance to any room.

KONE will be available to consumers in September. To learn more visit, www.dirtdevil.com.